Our values

1. Trust Comes First
We’re not just building AI — we’re building relationships.
Every character we create is honest, safe, and transparent. You should always know who (and what) you’re talking to — and feel good doing it. Trust is the foundation of everything we make.

2. People Over Product
Before the tech, there are people — creators, users, and communities. We listen first, build thoughtfully, and never forget that what we make affects real lives. Every interaction is a chance to make someone’s day a little better.

3. Life-Like, Not Fake
We don’t want our AIs to just sound smart — we want them to feel real. That means depth, emotion, and consistency. Believability isn’t about tricking anyone; it’s about creating genuine connection.

4. Create Responsibly
Bringing characters to life comes with real responsibility.
Representation, empathy, and influence all matter — so we design with care. Every choice we make is guided by ethics, accountability, and respect for our users and the wider world.

5. Open Hearts, Open Minds
We celebrate every voice and every story.
There’s no single way to be “alive,” and that’s what makes this work exciting. We welcome the bold, the weird, the vulnerable, and the deeply human.

6. Build With You, Not Just For You
The best ideas don’t come from us alone — they come from you. We’re all about collaboration. Your feedback, creativity, and curiosity help shape what Life-Like AI becomes next.